[{"id":152673452110,"handle":"12-months","title":"12 MONTHS","updated_at":"2026-06-05T07:06:34-04:00","body_html":"\u003cspan size=\"3\" style=\"font-size: medium;\"\u003eA year has flown by and your little one is getting more independent, especially about wanting to take fewer naps and avoiding bedtime. To the rescue: a sleepy-time toolkit of soft Playmats, enchanting Books, comforting Nursery Friends pillows. And when she’s awake? She’s ready to hold and play with bigger pieces now, like our Art Blocks, and get familiar with the alphabet with Animal Alphabet Cards that can turn into stories.\u003c\/span\u003e","published_at":"2019-10-14T12:47:45-04:00","sort_order":"manual","template_suffix":"shop-by-age","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"12 Months"}],"published_scope":"global"},{"id":152672960590,"handle":"3-months","title":"3 MONTHS +","updated_at":"2026-06-05T07:06:34-04:00","body_html":"\u003cspan size=\"3\" style=\"font-size: medium;\"\u003e\u003cspan size=\"3\" style=\"font-size: medium;\"\u003eYour infant continues to be enchanted by bold black and white patterns, but is also starting to recognize faces and shapes, making this a nice time to introduce stroller toys, playmats, and books. At three months, baby may also begin exploring with touch, grab, press and listen activities.\u003c\/span\u003e\u003c\/span\u003e","published_at":"2019-10-14T12:47:45-04:00","sort_order":"manual","template_suffix":"shop-by-age","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"3 Months"}],"published_scope":"global"},{"id":271193866318,"handle":"3-6-months","title":"3-6 Months +","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2023-10-06T15:35:54-04:00","sort_order":"manual","template_suffix":"shop-by-age","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"3 Months"},{"column":"tag","relation":"equals","condition":"6 Months"}],"published_scope":"global"},{"id":271194062926,"handle":"6-12-months","title":"6 - 12 Months+","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2023-10-06T15:48:09-04:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"6 Months"},{"column":"tag","relation":"equals","condition":"12 Months"}],"published_scope":"global"},{"id":152673386574,"handle":"6-months","title":"6 Months+","updated_at":"2026-06-05T07:06:34-04:00","body_html":"\u003cspan size=\"3\" style=\"font-size: medium;\"\u003eShake, rattle, and roll! Your six month old is getting into movement and exploration – crawling, sitting, making noises, analyzing shapes. There are lots of fun toys and soothing soft items here to gaze at, grasp, shake, and drool over.\u003c\/span\u003e","published_at":"2019-10-14T12:47:45-04:00","sort_order":"manual","template_suffix":"shop-by-age","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"6 Months"}],"published_scope":"global"},{"id":270003011662,"handle":"baby-kids-gifts-60-or-more","title":"Baby + Kids Gifts $60 and Above","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2022-12-12T16:49:34-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"$60 or more"}],"published_scope":"global"},{"id":155607924814,"handle":"art-cards-learning-cards","title":"Learning Cards + Activities","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2019-11-06T14:52:10-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Learning Cards"},{"column":"tag","relation":"equals","condition":"Stroller Cards"},{"column":"tag","relation":"equals","condition":"floor puzzles"},{"column":"tag","relation":"equals","condition":"32 Ways Books"},{"column":"tag","relation":"equals","condition":"Nesting Blocks"},{"column":"tag","relation":"equals","condition":"beginner puzzles"},{"column":"tag","relation":"equals","condition":"puzzles"},{"column":"tag","relation":"equals","condition":"Tummy Time"}],"published_scope":"global"},{"id":169231384654,"handle":"newborn-to-3-months","title":"NEWBORN TO 3 MONTHS","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2020-10-22T14:46:52-04:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Newborn"},{"column":"tag","relation":"equals","condition":"3 Months"}],"published_scope":"global"},{"id":156439347278,"handle":"travel-toys","title":"On the Go - Travel Activities","updated_at":"2026-06-05T07:06:34-04:00","body_html":"All of these organic, eco-friendly, and adorable activities for babies and kids are good for travel and on-the-go times like in the stroller, car seat, plane, train, or metro.","published_at":"2019-11-15T13:04:15-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Stroller Cards"},{"column":"tag","relation":"equals","condition":"Stroller Toys"},{"column":"tag","relation":"equals","condition":"Stroller Books"},{"column":"tag","relation":"equals","condition":"Toys: Cuddle Bunny"},{"column":"tag","relation":"equals","condition":"Swaddles"},{"column":"tag","relation":"equals","condition":"Activity Pad"},{"column":"tag","relation":"equals","condition":"Soft Books"},{"column":"tag","relation":"equals","condition":"Individual 32 Ways Books"},{"column":"tag","relation":"equals","condition":"Teethers"},{"column":"tag","relation":"equals","condition":"tummy time gallery"},{"column":"tag","relation":"equals","condition":"Flippy Friends"},{"column":"tag","relation":"equals","condition":"crinkle toys only"},{"column":"tag","relation":"equals","condition":"travel activities"}],"published_scope":"global"},{"id":283055259726,"handle":"indoor-activities","updated_at":"2026-06-05T07:06:34-04:00","published_at":"2024-08-21T12:42:23-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Indoor Activities","body_html":""},{"id":266389356622,"handle":"tummy-time-play-explore","title":"Tummy Time Play + Explore","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2022-05-17T11:55:10-04:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Tummy Time"}],"published_scope":"global"},{"id":262434291790,"handle":"soft-sensory-developmental-toys-decor","title":"SOFT SENSORY + DEVELOPMENTAL TOYS + DECOR","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2021-09-24T11:37:11-04:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Toys: Crinkle Toys"},{"column":"tag","relation":"equals","condition":"Activity Balls"},{"column":"tag","relation":"equals","condition":"Activity Pad"},{"column":"tag","relation":"equals","condition":"Swaddles"},{"column":"tag","relation":"equals","condition":"Growth Charts"},{"column":"tag","relation":"equals","condition":"Toys: Cuddle Bunny"},{"column":"tag","relation":"equals","condition":"Flippy Friends"},{"column":"tag","relation":"equals","condition":"Teethers"},{"column":"tag","relation":"equals","condition":"Snuggle Blanket"},{"column":"tag","relation":"equals","condition":"Tapestry \u0026 Wall Art"},{"column":"tag","relation":"equals","condition":"Play Mats"},{"column":"tag","relation":"equals","condition":"soft blocks"},{"column":"tag","relation":"equals","condition":"Gift Card"}],"published_scope":"global"},{"id":165003755598,"handle":"safari-animals-baby-and-toddler-toys","title":"'WILD' SAFARI \u0026 JUNGLE THEMED TOYS, DECOR, + GIFTS","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2020-06-03T14:13:31-04:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"safari"},{"column":"tag","relation":"equals","condition":"jungle"},{"column":"tag","relation":"equals","condition":"rainforest"}],"published_scope":"global"},{"id":262962839630,"handle":"best-sellers","title":"Best Sellers","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2021-11-10T10:30:19-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Newborn"},{"column":"tag","relation":"equals","condition":"3 Months"},{"column":"tag","relation":"equals","condition":"6 Months"},{"column":"tag","relation":"equals","condition":"12 Months"},{"column":"tag","relation":"equals","condition":"18 Months"},{"column":"tag","relation":"equals","condition":"Gift Card"},{"column":"tag","relation":"equals","condition":"2 years"}],"published_scope":"global"},{"id":271194030158,"handle":"newborn-3-months","title":"Newborn - 3 Months+","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2023-10-06T15:47:44-04:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Newborn"},{"column":"tag","relation":"equals","condition":"3 Months"}],"published_scope":"global"},{"id":152671354958,"handle":"newborn","title":"NEWBORN","updated_at":"2026-06-05T07:06:34-04:00","body_html":"\u003cspan size=\"3\" style=\"font-size: medium;\"\u003e\u003cspan size=\"3\" style=\"font-size: medium;\"\u003eOur products are designed to delight and engage babies of all ages. Newborn babies love to look at the stimulating high-contrast artwork and patterns, which is what they see most clearly at this stage of development. Use these Art Cards, Swaddles, Books and cuddly toys to entertain and soothe during snuggle time, change time, giggle time, or any time.\u003c\/span\u003e\u003c\/span\u003e","published_at":"2019-10-14T12:47:45-04:00","sort_order":"manual","template_suffix":"shop-by-age","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Newborn"}],"published_scope":"global"},{"id":292047323214,"handle":"shop-all-products","title":"Shop All Products","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2025-04-15T10:30:38-04:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":151551443022,"handle":"play-mats","title":"Playmats","updated_at":"2026-06-05T07:06:34-04:00","body_html":"\u003cspan size=\"3\" style=\"font-size: medium;\"\u003e\u003cspan size=\"3\" style=\"font-size: medium;\"\u003eWee Gallery play mats are designed with high-contrast black and white nature motifs that will capture a baby’s visual attention, introducing them to faces and animals from birth onward.\u003c\/span\u003e\u003c\/span\u003e","published_at":"2019-10-11T08:10:44-04:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Play Mats"}],"published_scope":"global"},{"id":159815401550,"handle":"playmats-blankets","title":"Playmats + Blankets","updated_at":"2026-06-05T07:06:34-04:00","body_html":"","published_at":"2020-01-21T11:23:48-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Play Mats"},{"column":"tag","relation":"equals","condition":"Snuggle Blanket"},{"column":"tag","relation":"equals","condition":"Swaddles"}],"published_scope":"global"}]
["$60 or more","12 Months","3 Months","6 Months","bedbathbeyond","Maisonette","Newborn","Play Mats","playmat","safari","travel activities","Tummy Time"]
Rolls up with canvas handle for easy travel/storage.
Ce tapis de jeu réversible présente des animaux de safari illustrés à la main d'un côté et un joli motif neutre de l'autre. Fabriqué en Inde à partir de tissus traditionnels biologiques. Le tissu extérieur est constitué d'une double couche de voile biologique, ce qui le rend super doux, et d'un rembourrage en polyfibres qui le rend lavable en machine pour plus de commodité. Les graphismes à contraste élevé et le motif réversible des deux côtés en font un environnement de jeu idéal pour le développement de bébé.
Le tapis de jeu peut être facilement enroulé et tenu grâce à la poignée en toile réutilisable.pour un rangement ou un voyage pratique.La poignée est emballée uniquement pour le stockage, veuillez la conserverilhors de portée de bébé.
Instructions d'entretien : lavage en machine à chaud avec des couleurs similaires. Sécher à feu doux.
Real stories from real parents
Two Sides. Safari Animals & a Neutral Pattern. Always Fresh.
The Safari Playmat is fully reversible — hand-illustrated safari animals on one side, a lovely neutral pattern on the other. Flip it for a fresh tummy time scene, flip it to match a different corner of the room, flip it when one side is in the wash. Two beautifully designed surfaces that keep the play space feeling new without ever needing to buy something new. A small detail parents appreciate every single day.
High-contrast hand-illustrated graphics make this mat ideal as a dedicated play setting for early baby development — giving little eyes rich, engaging imagery to explore at every stage.
A Round Mat That Goes Wherever Baby Does
At 40 inches in diameter, the Safari Playmat is generously sized for tummy time, independent play, and side-by-side bonding — and the round shape makes it feel intentional and designed rather than just a square of padding on the floor. The double layer of organic muslin voile is super soft against newborn skin, and the Oeko-Tex certified polyester fill makes the whole mat fully machine washable. Real life safe, from day one.
Organic cotton muslin is one of the softest, most breathable fabrics available for baby — free from synthetic treatments and gentle enough for the most sensitive newborn skin.
Machine Washable. Rolls Up in Seconds. Goes Anywhere.
The Oeko-Tex certified polyester fill means the entire mat goes in the washing machine without a second thought — no spot-clean anxiety, no delicate cycle drama. When it's time to move, it rolls up and tucks into the reusable canvas handle for storage or travel. Pack it for a weekend away, roll it out at a friend's house, bring it to daycare. A play space that genuinely travels as well as it stays home.
Oeko-Tex certified materials are independently tested and verified to be free from harmful substances — giving parents confidence that what touches baby's skin is genuinely safe.
From Tummy Time to Independent Play — One Mat for Every Stage
👁
Visual Engagement
High-contrast safari animal illustrations stimulate developing eyes and build early visual focus
🦍
Tummy Time
Soft organic cushioning supports daily tummy time and builds the neck and core strength babies need
🔀
Flip & Discover
Reversible design offers a fresh visual experience with every flip — animals one side, neutral pattern the other
🧳
Rolls Up & Goes
Canvas handle makes it genuinely portable — home, travel, grandparents', wherever play happens
Safari Playmat – Reversible Organic Cotton
A reversible organic cotton playmat featuring hand-illustrated safari animals on one side and a lovely neutral pattern on the other. Super-soft double-layer organic muslin voile with Oeko-Tex certified polyester fill — machine washable and safe from day one. Measures 40 inches in diameter and rolls up neatly with a reusable canvas handle for easy storage and travel.
Reversible: safari animals one side, neutral pattern the other
40 inches in diameter — generous round size for play
Double-layer organic cotton muslin outer, Oeko-Tex certified polyester fill
High-contrast hand-illustrated graphics support early visual development
Rolls up with reusable canvas handle for storage & travel
Gift message available at checkout
Our Story
Inspired by our own children’s growth, we design Montessori-style toys that nurture learning from day one through beautiful, research-backed visuals and play.
Why Parents Trust Us
20+ years of thoughtful, safe, and sustainable designs that grow with your child — created by real parents, backed by science, and loved by families around the world.
Our Purpose
We help babies bloom with engaging, eco-friendly toys that support development, spark connection, and make everyday moments more meaningful.
Who knew something as simple as a playmate could be so beautiful! It's soft and perfect for our little one. Well made with quality materials
K
K
Comfy and cute
Worth the money. It’s very plush, the most plush activity blanket I’ve seen. Neutral colors make it fit into any decor. Love ours!
K
K
Comfy and cute
Worth the money. Its very plush, the most plush activity blanket Ive seen. Neutral colors make it fit into any decor. Love ours!
J
Jp100
Nice
Pretty, soft, but just a little bit smaller than I anticipated. Would still buy again. Just double check dimensions! Great for infant size
L
L.W.R
Tummy time win!
Baby is only a week old and loves this mat already! We love the supple thickness of the mat as it can be placed directly on hardwood floor and has enough cushioning for him to enjoy tummy time. He loves the black and white print. Super soft material. Highly recommend!!
